Redesign website for SKEMA Business School to Boost International Student Recruitment

In 2024, UNICOM successfully built a brand-new Chinese official website for SKEMA, one of France’s top business schools. Since 2016, we have closely collaborated with the SKEMA France team, carrying out four comprehensive website redesigns and upgrades. In this latest update, we consolidated complex program information onto a single page and introduced a program comparison tool to help students make informed choices. The website features cutting-edge responsive design, intelligently adapting to all types of devices to ensure a smooth and consistent browsing experience for visitors worldwide. The site integrates dynamic interactive elements with efficient management features, achieving breakthroughs in content update efficiency: - Utilizes CDN global acceleration and MySQL database to balance fast access both in China and abroad while ensuring data security - Developed in-house AI tools to intelligently compare content with the English official site, ensuring synchronization between Chinese and English information - Automatically fetches information from the English website and WeChat official account, greatly reducing repetitive editing work Design optimizations include: ✓ Flexible layouts supporting multimedia presentations such as videos and simulated pop-ups ✓ Automated multi-language page inspection ✓ Customized modules to meet the branding needs of the business school "By empowering educational institutions with technology-driven digital upgrades, this platform not only ensures stable cross-border access but also enhances user engagement through friendly interactions." This collaboration marks another successful case of Youkang Wanwei supporting the localization of international education brands.